Interesting Stats & Facts Every Marketer Should Know About Video Marketing in 2018!
Welcome to the State of Video Marketing!
Video is here, and it’s here to dominate another year. According to a HubSpot research, video is the most memorable type of content (43%) in comparison to text (18%) and images (36%).
Video usage is still on the rise with businesses that use video as a marketing tool climbing up to 81% in comparison to 63% in 2017. With an impressive 85% of consumers saying they’d love to see more videos from brands in 2018, who can blame them?
Remember that videos create a real impact on your audience and have an incomparable ability to generate emotion driven sales.
Some more reasons why you need to implement videos into your marketing strategy:
- They strengthen your brand message.
- They perform well on all devices.
- They encourage social shares.
- They build trust.
- They boost conversions and sales.
- Google loves them too.
Take a look at some interesting Video Marketing facts and figures for 2018!