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What are the differences between SEO and SEM?

A successful marketing strategy helps attract visitors and drive traffic to your site. An essential tool for any marketing strategy is search optimization, that means to increase the number and quality of visitors to your website by getting your page to rank higher in search...

How to get found locally on Google

When a customer wants to go for brunch on Saturday morning, one of the first things he/she does is to go on Google to search for the closest cafe or restaurant serving brunch. The same goes for any local business, no matter if it’s a...

4 reasons why businesses benefit from blogging

In today’s highly competitive world of business, it is becoming more and more challenging for a business to make its presence known in the digital world. It’s simply a matter of helping internet users to find your incredible content and making them want to come...

Increase Your Facebook Organic Reach With These 7 Secrets

According to the latest stats, Social media is used as much as search engines as a tool for reaching your target audience. The number of people who view your content (Facebook Page and Posts) without paid distribution constitutes what marketers name as organic reach. Reach coming...

Top 2019 Digital Marketing Predictions

Top 2019 Digital Marketing Predictions

2019 is here and long gone are the days where you could post content just to build your personal brand. The always-online audiences of today seek opportunities for engagement, participation, involvement and co-production. Therefore, if you want your digital marketing efforts to yield results, remain...

4 tips that can make your online store more efficient

With the multiple ways and the pace the digital world is evolving, it is more than just essential for every business to have an online presence, and that is nothing new. More and more people, organized sets and business units enter the online market daily, resulting...

Marketing Lessons learned from 2018

Biggest Marketing Lessons to Take Away From 2018

2018… what a year! It’s hard to believe that 2019 is already here so as we gear up for another exciting year at Clickhouse Media, we wanted to take a moment to reflect on the major marketing mistakes we have seen and opportunities 2018 brought....

LinkedIn Company Pages

LinkedIn: The makeover of Company Pages

When you think of LinkedIn Company Pages, posts promoting a company’s blog and salesy content come to mind. Well, not anymore! On November 13th, LinkedIn announced LinkedIn Pages - the next generation of Company Pages - which means new format, new interactive features, easier navigation...

Instagram for business

The Complete Guide to Instagram for Business

The number of companies that are using Instagram is increasing day by day to the point there are now over 25 million companies that are using Instagram as part of their digital marketing strategy. Instagram is the third most popular social network worldwide, with nearly...